Explore Accenture’s Technology Vision 2022, unveiling insights into the transformative power of the metaverse in reshaping businesses. Dive into predictions on how metaverse ubiquity is set to drive a profound re-creation of business landscapes. Discover the forefront of digital transformation, where technology meets innovation, shaping the future of work and defining the trajectory of the digital economy. Stay ahead with Accenture’s vision for 2022, navigating the evolving intersection of technology and business innovation.

Accenture (NYSE: ACN) has announced its latest research report on global technology trends, “Accenture Technology Vision 2022.” “Technology Vision 2022″ states that as the metaverse becomes ubiquitous in digitalized society, life, and business models, the way businesses and organizations operate and the way they connect with customers are being reimagined. is revealed. This report, titled “Meet Me in the Metaverse: The Continuum of Technology and Experience Reshaping Business,” explores augmented reality, blockchain, and digital twins. , edge computing and other technologies are changing the way people experience things, and companies are competing toward a future that is completely different from traditional business plans.

Accenture has established a new organization, the Accenture Metaverse Continuum Business Group, to support the growth of companies in this competitive environment. The business group is led by Paul Daugherty, Group Chief Executive of Technology and Chief Technology Officer of Accenture, and David Droga, Chief Executive Officer and Creative Chairman of Accenture Interactive. will be in charge. Accenture’s Paul Daugherty said:

“The rise of the next-generation Internet called the Metaverse will accelerate the flow of digital transformation on an unprecedented scale, and will greatly change the way we live and work. At Accenture, unlike the Metaverse in the narrow sense of the word, We see the Metaverse as a technology that is omnipresent throughout society. If companies don’t act now, they will be forced to compete in a business environment that other companies have created for them.”

Explore Accenture's Technology Vision 2022,

To create Technology Vision 2022, Accenture surveyed more than 4,600 business and IT executives across 23 industries and 35 countries, including Japan. As a result, at this stage, when the Metaverse is still in its infancy, 71% of those surveyed answered that the Metaverse will have a positive impact on their company, and 42% said that the Metaverse will bring about something groundbreaking or innovative. “Yes,” I answered. Accenture’s David Droga says: “Accenture has 600 patents and more than 10 years of experience in the Metaverse, and provides advanced Metaverse services. The newly established business group will combine these Metaverse services with Accenture Interactive.

By combining our creative strengths and collaborating with people who are skilled in innovation and creativity, we will create new applications for a world where the Metaverse is omnipresent.”Accenture operates its own Metaverse, “Nth Floor.” The center is used for new employee orientation and immersive training, as well as a place for team meetings and interaction. This year, more than 150,000 new employees will start working on Metaverse on their first day. Accenture’s Paul Daugherty added: “As the boundaries between reality and virtual life become increasingly blurred, companies need to focus on the reliability, sustainability, personal safety, privacy, responsible access and use, and diversity of the Metaverse.

It’s both an opportunity and a responsibility to build a responsible metaverse while addressing the challenges faced by businesses today. The actions and choices we make today will shape the growth of tomorrow.” We have defined four technology trends that companies should be aware of in this environment:

Putting the Me in the Metaverse (WebMe)

Putting the Me in the Metaverse (WebMe)Companies are developing strategies based on current Internet technology, but the interoperability of platforms and the availability of data in the digital world is becoming more and more important. Portability is only sometimes sufficient. However, with the Metaverse and Web3, the shape of the Internet is changing. Rather than a collection of disparate sites and apps, the Metaverse will now be a coherent three-dimensional space that allows you to move from one place to another as easily as walking from room to room. It becomes. In this survey, 95% of business and IT executives said that future digital platforms will need to provide a consistent experience and enable interoperability of customer data across different platforms and spaces World:

Our Planet

Our Planet, Personalized As emerging technologies such as 5G, ambient computing, augmented reality, and smart materials evolve, The digital environment will become increasingly woven into the physical world. These environments not only change how and what people connect with the world, but also reshape how they feel, interact, and control them. In this survey, 92% of respondents said, “The need for consistency between the virtual world and the real world will increase as advanced companies remove the barriers of the virtual world and bring it closer to reality.”

Accenture Tech Vision

Making Synthetic,

Authentic companies and industries are increasingly making use of data generated by AI (artificial intelligence) that reflects the real world. Now more than ever, the use of AI is becoming more important to companies as companies and consumers place more emphasis on whether a company’s content, algorithms, and brand itself are authentic and authentic, rather than real or fake. This has become an important issue.


As the unreal world becomes a reality, leading companies need to prepare now. In this survey, 96% of respondents said they are already working to verify the origin of data and the true use of AI.

・Computing the Impossible
: New Machines, New Possibilities

The rise of new machines is expanding the limits of computers’ ability to solve problems in various industries. It’s coming. Techniques such as quantum computing and biologically-based computing are enabling companies to solve difficult problems for which traditional computing simply isn’t cost-effective or efficient. The way we compete, create value, and collaborate will change dramatically as what used to be grand endeavors become mundane tasks. In our survey, 94% of respondents said their long-term success depends on leveraging next-generation computing to solve seemingly intractable problems.

Forward-thinking companies are beginning to compete in the omnipresent metaverse while navigating the uncertainties of today’s marketplace. For example, Mars, a major U.S. food company, is collaborating with Microsoft and Accenture to use digital twins, one of the foundational elements of the Metaverse, to reduce waste, speed up business operations, improve capacity, and improve supply. It enables real-time decision-making by employees throughout the chain. Mars is currently extending these efforts to product development, using digital simulations that incorporate variable factors such as climate and disasters to further visualize everything from the point of origin to the point of consumption.

For 22 years, Accenture has systematically looked at all areas of corporate activity to identify the evolving technology trends that are disrupting business and industry. For more information on this year’s report, visit www.accenture.com/jp-ja/insights/technology/technology-trends-2022 or follow the thread on Twitter by searching the hashtag #TechVision.

About the research method

This survey draws on knowledge gathered from the Technology Vision External Advisory Committee, which is comprised of more than 25 experts from public institutions, private companies, research institutes, venture capital firms, and venture companies. The Technology Vision team also interviewed technology experts, industry experts, and Accenture executives. At the same time, Accenture Research surveyed 24,000 consumers worldwide and 4,650 senior executives and executives across 23 industries and 35 countries, including Japan.

Accenture Accenture

About Accenture Accenture is a professional services company with leading global digital, cloud, and security capabilities. Combining unparalleled knowledge, experience, and specialized skills from over 40 industries, we deliver strategy and consulting, interactive, technology, and operations services, leveraging the world’s largest network of advanced technology centers and intelligent operations centers. Accenture’s 699,000 people serve customers in more than 120 countries around the world. Accenture embraces the power of change to create greater value for our customers, employees, shareholders, partners, and society.



Please enter your comment!
Please enter your name here